ORANGE BEACH, Ala. - Tervis, the insulated drinkware leader, has taken its ‘Always Full of Fun’ tagline to new heights and an entirely new, incredibly fresh place—its store in The Wharf in Orange Beach, Ala.

Best known for virtually unbreakable, double-wall tumblers, Tervis showcases their ever-expanding product collections in an atmosphere that reflects the brand’s updated attitude.

 “The stores are fresh, contemporary and – most of all – fun,” says Rich Kaplan, President and Chief Brand Officer. “As we continue to grow and add innovative and new products to people’s lives, we want to make sure every experience they have with our brand conveys excitement and invites them to join in the fun.”

Inspired by the new multi-color logo that Tervis launched in January 2011, the store design embraces the same fun and energetic look and feel. The use of bright lighting, vibrant pops of color and whimsical elements of decor allows shoppers a unique and memorable experience. The brand and its products are known for having an expressive personality – which the retail stores personify to a “T”.

The Orange Beach location will feature various size tumblers, mugs, the company’s newest product – a 24oz Water Bottle, and accessories. Tervis products have the unique ability to showcase personality with thousands of designs, including professional sports teams, hundreds of colleges and other license agreements from some of the world’s best-known brands.

“We’ve always gotten a lot of support and praise from our Alabama Tervo-maniacs,” said Lynn Kisser, Tervis Director of Stores. “It’s really exciting to see how appreciative and enthusiastic they are about the new store in their hometown.”

All drinkware is made in America since 1946 and offers a lifetime guarantee. In addition to Tervis store locations, Tervis drinkware and accessories are also sold at tervis.com and in 5,000-plus retailers nationwide.

Look for more store locations as Tervis continues to expand across the country. You can visit this store at The Wharf at 4830 Main Street, Suite G112, Orange Beach, AL 36561. For more information call 251-923-4121

 About Tervis

Tervis has been making fabulously fun, insulated drinkware right here in America since 1946. With a lifetime guarantee, Tervis products keep hot drinks hot and cold drinks cold, are virtually indestructible, are microwave, dishwasher and freezer safe, reduce condensation, and can be personalized for any hobby or interest. In fact, Tervis has thousands of designs to choose from, including license agreements with some of the world's most beloved brands and sports teams. Tervis is more than drinkware; it's a lifestyle that's truly an everyday on-the-go outlet to express yourself. Tervis products are available at tervis.com, Tervis company stores, and at 5,000-plus retail outlets nationwide. For more information, please call 941-441-2310, or visit us at on Facebook: TervisTumblerCo, and Twitter @tervistumbler. Tervis is located at 201 Triple Diamond Blvd., North Venice,